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Joyce Delnoij

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Welcome!

I am an Assistant Professor of Microeconomics at Utrecht University, specializing in behavioral and experimental economics, as well as game theory. My research is focused on uncovering the behavioral factors that drive decision-making processes. Currently, I am exploring various topics, including sustainable decision-making (such as the protein transition), interpersonal preferences (such as honesty, trust, and social norms), and online marketplaces (including auctions and the sharing economy).

I obtained my PhD in Economics from the School of Economics at Utrecht University in 2016, with a dissertation that investigated the behavioral traits underpinning competitive behavior in auctions. After completing my PhD, I broadened my research as a postdoctoral researcher in the Department of Sociology at Utrecht University, where I studied trust in the sharing economy. I also held a postdoctoral position at Wageningen University, working at both the Environmental Economics and Natural Resources Group and the Urban Economics Group. There, I initiated research on consumer food choices and the development of behavioral tools to encourage healthy and sustainable eating habits.

My academic journey is characterized by a strong interdisciplinary approach, drawing on insights from economics, sociology and psychology to better understand and influence human behavior.

Outside of my academic work, I perform as the lead vocalist for Ivy Takes Over, a cover rock band delivering energetic pop-rock hits from the ’90s and 2000s. You can follow our journey and catch a glimpse of our music on Instagram: @ivytakesover.

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